Samsung Lifestyle TV

Beautifully integrating a TV into a stylish interior is often challenging. Samsung - the world's No. 1 TV brand for 16 years in a row* - therefore designed the Lifestyle TV category in 2017. These are Smart TVs that, in addition to a beautiful picture, also integrate seamlessly into an interior or match a particular lifestyle. Meanwhile, the Lifestyle TV category consists of 6 innovative TVs.

The Frame is a 4K QLED TV when on, and a beautiful work of art when off. The new Frame is barely 25mm thick, and with Art Mode and interchangeable frames, it is the subtlest TV for your interior. The Serif, on the other hand, is a real eye-catcher with its iconic design by the Bouroullec brothers. You also place it easily on its steel legs wherever you want. As of this year, The Frame has a Matte Display that reduces reflections in the screen making the art look even more realistic.

Or live it up with The Freestyle! This smart, portable projector is the solution to watch your favorite content big wherever you are, even in the bedroom or camping. Or take it to friends and family for movie night.

The Sero is for those who want to see their social media videos on big screen, in both portrait and landscape mode. And do you dream of your own home theater? The Premiere is a powerful, easy-to-install ultra short throw 4K laser projector that allows you to easily achieve a 130-inch screen. However, do you prefer to spend as much time as possible in the garden or on your patio? From now on, you can enjoy 4K QLED picture quality there, too, thanks to The Terrace.

Four QLED TVs, a portable projector and laser projector, all with stunning 4K images and the Smart features you've come to expect from Samsung, each with its own style and aesthetic.

*Based on global sales numbers, Omdia (2022).

Watch the Samsung Lifestyle TV corporate film here

Watch the trailer here: Everyone's Samsung TV