V-ZUG

V-ZUG – Switzerland’s best-kept secret.

V-ZUG has been Switzerland’s absolute market leader in household appliances for more than 100 years. Since 1913 the company has been developing and manufacturing innovative appliances of absolute top quality for the kitchen and laundry room in the heart of Switzerland. The devices not only aim to make the daily lives of all of us easier, but they also aim to inspire every day. That is what V-ZUG promises: ‘Swiss perfection for your home’ or, ‘Swiss perfection (for your) home.’

Growing up in Switzerland
Switzerland is the land of ingenuity and design, of watchmakers and multifunctional pocket knives, as well as overwhelming nature and delicious food. In the middle of the country lies the vibrant and prosperous economic area of Zug. Here, in the heart of Switzerland, are the roots of V-ZUG, not only geographically, but also ideologically. The company has existed for more than 100 years, and during this century the typical characteristics of the country have fused with the company’s values. That they are proud of their origins is reflected to this day in the company name: ‘V’ stands for the history as a galvanizing plant, ‘ZUG’ for loyalty to the Zug region and to Switzerland, where everything began.

Switzerland’s best-kept secret.
V-ZUG long remained a well-kept secret outside Swiss borders. But because anyone anywhere in the world appreciates Swiss innovativeness, precision and quality, the company decided in 2010 to offer their high-quality household appliances beyond Swiss borders. They chose those markets carefully to ensure that discerning customers are offered an outstanding range of premium appliances there as well, with the well-known, excellent V-ZUG service.

No compromises.
The range of V-ZUG built-in appliances is extensive. Baking ovens, combi-steam ovens, refrigerators, dishwashers, wine climate cabinets, range hoods, vacuum and warming drawers, hobs, CoffeeCentres: everything to equip your kitchen with style, quality and completeness. The devices are also perfectly matched in terms of design and functionality, so you don’t have to compromise in terms of aesthetics and user-friendliness.

Revolutionary controls and designs of the Excellence Line
With the completely new appliance generation, V-ZUG is taking baking and (combi) steam ovens to a revolutionary high level. The new Excellence Line kitchen appliances, which came on the market in 2021, are distinguished by their minimalist design, their interactive controls and the perfect cooking and baking results you achieve with these appliances.

Operation is fast and intuitive thanks to the revolutionary CircleSlider in the center of the large touch screen. And AutoDoor, the first door that not only opens automatically but also closes automatically, eliminates the need for a handle. Design enthusiasts, epicureans and forward-thinking digital freaks are all captivated by this new generation of kitchen appliances that brings a new dimension to the user experience.

V-ZUG is building for the future.
Switzerland remains V-ZUG’s home base. To ensure the continued success of research and development activities and production, they are preparing their industrial site for the future. By 2033, a completely new, sustainable district (the Zug Technology Cluster) will stand on their sites that will strengthen the position of V-ZUG as a company, of Zug as an industrial location and of Switzerland as a manufacturing country.

Even more reasons to choose V-ZUG? Visit the website, or make an appointment to visit the V-ZUG Studio.